{"id":13902,"date":"2022-10-12T08:14:46","date_gmt":"2022-10-12T07:14:46","guid":{"rendered":"https:\/\/funsumers.com\/?p=13902"},"modified":"2023-03-11T13:22:43","modified_gmt":"2023-03-11T12:22:43","slug":"why-is-your-amazing-brain-easily-influenced","status":"publish","type":"post","link":"https:\/\/funsumers.com\/nl\/why-is-your-amazing-brain-easily-influenced\/","title":{"rendered":"Waarom is je geweldige brein gemakkelijk te be\u00efnvloeden?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"13902\" class=\"elementor elementor-13902\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7df40fb3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7df40fb3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ebb1529\" data-id=\"4ebb1529\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38c39b5c elementor-widget elementor-widget-text-editor\" data-id=\"38c39b5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/funsumers.com\/wp-content\/uploads\/2022\/10\/brands-1024x683.jpg\" alt=\"\" class=\"wp-image-13905\" srcset=\"https:\/\/funsumers.com\/wp-content\/uploads\/2022\/10\/brands-1024x683.jpg 1024w, https:\/\/funsumers.com\/wp-content\/uploads\/2022\/10\/brands-300x200.jpg 300w, https:\/\/funsumers.com\/wp-content\/uploads\/2022\/10\/brands-scaled-600x400.jpg 600w, https:\/\/funsumers.com\/wp-content\/uploads\/2022\/10\/brands-768x512.jpg 768w, https:\/\/funsumers.com\/wp-content\/uploads\/2022\/10\/brands-1536x1024.jpg 1536w, https:\/\/funsumers.com\/wp-content\/uploads\/2022\/10\/brands-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Je brein is een fascinerend onderdeel van het menselijk lichaam. Er zijn zoveel dingen die je misschien niet weet. Het bevat bijvoorbeeld 25% van je DNA, wat meer is dan enig ander orgaan in het lichaam. Je hersenen hebben 100 miljard neuronen (zenuwcellen) en kunnen ongeveer 100.000 nieuwe verbindingen per seconde maken. Zestig procent is vet, dus het is moeilijk te zeggen hoe groot het is. De hersenen zijn goed voor ongeveer 2% van uw lichaamsgewicht, maar gebruiken 20% van onze bloedtoevoer, of tien keer meer zuurstof dan enig ander orgaan.<\/p>\n\n\n\n<p>Elke ervaring die je opdoet, wordt in je geheugen opgeslagen, ook al ben je je hier niet van bewust. Als consument neem je dagelijks 500 miljoen beslissingen waarvan meer dan 95% onbewust; dit betekent dat je elke dag honderden of duizenden advertenties ziet zonder het te beseffen! En zoveel grote merken be\u00efnvloeden je dagelijks.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Merken en ons brein<\/h2>\n\n\n\n<p>Hoe be\u00efnvloedt deze informatie over de hersenen merken? Het begrijpen van de aard van menselijk denken en gedrag is cruciaal voor marketeers, omdat het hen in staat stelt te anticiperen op de manieren waarop hun klanten beslissingen nemen. Marketeers kunnen deze informatie gebruiken om hun ontwerp- en berichtstrategie\u00ebn te onderbouwen, zodat de kans groter is dat ze onbewuste reacties bij consumenten uitlokken. Door te begrijpen hoe deze processen werken \u2013 door te werken aan het triggeren van onbewuste reacties in plaats van bewuste reacties \u2013 kunnen merken ervoor zorgen dat hun berichten resoneren met een publiek op een dieper niveau.<\/p>\n\n\n\n<p>En dit is de reden waarom je die auto, het huis of de kleding koopt die niet binnen het budget vallen. Dat je in de supermarkt met een volle kar komt te zitten, terwijl dat niet de bedoeling was. Je koopt altijd dezelfde merken en je bent bereid meer te betalen omdat je deel wilt uitmaken van een ervaring. Ja, je hersenen worden onbewust be\u00efnvloed en dat is eng.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/funsumers.com\/nl\/ourcourses\/\" target=\"_blank\" rel=\"noreferrer noopener\">Meer informatie<\/a><\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Your brain is a fascinating part of the human body. There are so many things you may not know about it. For example, it contains 25% of your DNA, which is more than any other organ in the body. Your brain has 100 billion neurons (nerve cells) and can make roughly 100,000 new connections per [&hellip;]<\/p>","protected":false},"author":4,"featured_media":13913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-13902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/posts\/13902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/comments?post=13902"}],"version-history":[{"count":1,"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/posts\/13902\/revisions"}],"predecessor-version":[{"id":14394,"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/posts\/13902\/revisions\/14394"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/media\/13913"}],"wp:attachment":[{"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/media?parent=13902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/categories?post=13902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/funsumers.com\/nl\/wp-json\/wp\/v2\/tags?post=13902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}