7 steps to start now with decoy marketing
zeeshan Khan
June 7, 2022
Humans make decisions based on the perception of their choices. When we’re deciding between two things and a third is offered as an outlier, our
The magical 9
zeeshan Khan
May 21, 2022
When our eyes see the number ‘9’, unconsciously, we feel that we are getting a real bargain. We are much more likely to buy when
Are you influenced by the endowment effect?
zeeshan Khan
April 28, 2022
The endowment effect is nothing more than we as humans value things we own more than thing we don’t own. You don’t actually have to
Priming? Towel, Shower, Shampoo and So-p? Soup or Soap?
zeeshan Khan
April 13, 2022
Everyone will choose soap as the right answer. This is because the priming effect occurs when an individual’s exposure to a certain stimulus influences his
Sell more with the framing effect
zeeshan Khan
March 18, 2022
What is the framing effect? Since the beginning the Framing Effect has proven to have a significant influence over the way humans make decisions. It’s
Do we take all decisions consciously?
zeeshan Khan
March 14, 2022
Humans take a lot of decisions. How many do we take? Approximately 500 million decisions on a daily base. That’s a lot and imagine taking
Stop selling products
zeeshan Khan
March 2, 2022
You just started your online webshop, everything is set and you start selling products. Everything on your website is about the products, pictures of the
Why do we keep hurting customers?
zeeshan Khan
February 21, 2022
More than 80% of companies have as the last touchpoint in the customer journey; pay for a purchase. Various studies have established that the pain